Ads Are Great at One Thing (and It’s Not Enrollments)
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17 days ago
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Open House Management
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Targeted Outreach
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Digital Ecosystem & Conversion Optimization
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Multi-Touch Campaigns
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Social Media Management
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Ads are great at making introductions, but it’s a tall order for a school ad to close the deal in one click. Prospective families research schools months or even years in advance. It takes multiple touchpoints to build the trust and authority needed to guide them toward enrollment. If you're only tracking conversions, you're missing the full story.
Want to see what metric really shows ad effectiveness? Read the full post.
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